We collect & process data in order to :

- send you marketing offers, information surveys and invitations through e-mails, text messages, phone calls and postal mail;

- manage your purchase online at LAKEFRONT®️ - Lake Shoes Project SAS by processing your orders and returns via our online services and send you notifications of delivery status or in the event of any problems with the delivery of your items;

- manage your payments. We will also use your data in order to handle complaints and warranty matters for products;

- identify you and to validate your legal age for shopping online;

- find out what payment alternatives are available to you, including your payment history and credit checks.

We will process following categories of personal data : Information automatically collected when visiting our website; Contact information such as e-mail address, telephone number and postal code; Gender (if you choose to provide that to us); What products and offers you have clicked on; Your former purchase.

If you have a LAKEFRONT®️ account we will also process your personal data submitted in relation to the account and membership such as :Name, Address, Age, Shopping history, How you navigated and clicked on the site.

We use cookies mainly to analyze your navigation behaviors at . These cookies allow us to identify users. Anytime, you can deactivate them. Nevertheless, the deactivation may make your navigation a little less easy.

If you want to block the cookies, you can do it for the browser you use.

Internet Explorer :
Chrome :
Firefox :
Safari :

We do everything we can to protect your data the best way we can.

Please, be safe :
- Use your password wisely. Don’t communicate it to anyone & change it regularly
- Don’t let your PC under no watch when connected to an application

Stay tuned regarding the modifications

We may need to update our Privacy Notice. The latest version of the Privacy Notice is always available on our website. We will communicate any material changes to the Privacy Notice, for example the purpose of why we use your personal data, the identity of the Controller or your rights.

Please note that the person whose data is being processed reserves the right to access, rectify and delete the processing of their personal data. You can exercise your rights by contacting customer services

Personal data are erased from our files three years after your last purchase.

LAKEFRONT® does not share the data collected nor transfer them to third parties.

Exception :

- If it is necessary to provide services (including executing a contract)

- If you agreed to such a transfer

- If the transfer is required by an authority.

Other companies may occasionally process your data during technical updates or to ensure the general tools used by LAKEFRONT® - Lake Shoes Project SAS. These updates or manipulations are made under our responsibility, on a contract basis (ensuring the security of your data).


If you have any questions or need more information, please contact us :

- E-mail :

- Mail : LAKEFRONT® - Lake Shoes Project SAS - 82 rue du 27 août, 77163 MORTCERF, FRANCE